Otago
Daily Times, Nov 24, 2004
Vision of the future ends video player’s run
London: It changed the lifestyles of a generation but
after a lingering death, the last rites have been sounded
for the revolutionary VHS home video format.
All over the world, Video Home System — which let
people record and watch television programmes when they
wanted rather than at the whim of broadcasters — is
in headlong retreat as the Digital Versatile Disc (DVD)
takes over.
Accepting the inevitable, Britain’s biggest high
street electronics retailer, Dixon’s, has announced
it is taking VHS video players off its shelves for good.
“We are now entering the digital age and the new
DVD technology available represents a step-change in picture
quality and convenience,” said marketing director
John Mewett.
Dixon’s is not alone. Wal-Mart, the world’s
largest retailer, offers only a handful of stand-alone
VHS recorders on its website.
“VHS was pretty revolutionary,” VHS player
collector Andy Hain said. “The fact that people take
them for granted so much today shows just how important
they were.”
For more than 25 years, VHS dominated the world home
entertainment market after seeing off a challenge from
Sony’s Betamax in the early 1980s.
By the 1990s, a VHS recorder was a common feature in
most at least, house burglars do not even bother to take
VHS players because new ones now cost so little that no-one
wants a second-hand model.
When DVDs first came along in the mid-1990s, sales were
initially very slow but now sales of DVD players outstrip
those of VHS players by a factor of 40 to one globally.
Leading high street film rental company Blockbuster reports
that more than 80% of its rentals are DVDs.
Far from undermining the film industry, DVD sales can
make the difference between homes as prices fell and technology
improved, although the art of actually programming a recorder
remained a mystery to many.
To add insult to injury, police grudgingly admit that
in Britain loss and profit.
Internationally, the market for DVDs, at present estimated
at some $US15 billion ($NZ21.37 billion) a year, is expanding
exponentially and the industry expects that some 450 million
households will have a DVD player by 2008.
But the explosion of DVD technology has brought with
it a surge in piracy — discs may offer better-quality
viewing but they are far more quickly copied than tapes
and easier to carry.
The demise of VHS vindicates the foresight of Andy Hain,
who has been collecting VHS players for 11 years and has
set up his own museum of video recorders. — Reuters
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